As spring and summer roll around, it’s nice to be able to have a change of scenery. Seasonal flowers are an exciting reminder of the season and a welcome variation from the seasons. For florists and flower shops, it’s the perfect time to add seasonal flowers to your floral coolers as a way to showcase what’s new. Which flowers are you going to include this year?
There are plenty of good choices for spring and summer. People who celebrate holidays like Mother’s Day, Father’s Day, and Memorial Day love to include flowers as gifts or decorations. When it comes to selection, bulb plants are particularly popular, such as the ever-lovely hyacinths, tulips, and daffodils. The fragrant blooms of bulb plants add a lot to floral coolers and look great too.
Of course, discussion of seasonal flowers wouldn’t be complete without talking about one of the biggest occasions for flowers in the summer: weddings. Along with tulips, other in-season blooms for late spring include coral peonies and lilies of the valley. Weddings often coincide with the more popular flower choices because they’re going to be in bloom, so knowing which flowers are in demand can help keep you busy.
Always popular for weddings in spring and summer are roses, orchids, sweet peas, hydrangeas, and lilacs. The most popular colors for weddings are pinks, purples, blues, and whites. Fortunately, these seasonal flowers appeal to all kinds of people and have a wide range of colors and scents, making it so that your floral coolers are a universal attraction for people who walk in the front door of the floral shop.
Whatever the occasion, seasonal flowers are sure to get some additional foot traffic and appreciation. Most importantly, don’t forget to let people know if you use flowers from local growers. If you offer beautiful flowers that are both local and seasonal, you’ll be in good shape throughout the spring and summer.